Online Marketing For Cannabis/CBD Companies
Yes, we are a CBD company in Houston – but we’re not only passionate about our products; we’re passionate about the industry as a whole. If you are passionate about CBD but you’re new to the game or don’t yet have a full comprehension of the intricacies of effective branding, online marketing, our team of marketing professionals can leverage our marketing knowledge to boost your brand.
Online Marketing for Cannabis Companies
The CBD industry has a projected growth of 32% over the next five years. Whether you want to start a CBD company locally in Houston or you want to launch a nationwide eCommerce shop, Oil Well can help. Our team of marketing experts has been working together for the greater part of the last two decades and has launched a multitude of businesses, projects, and products.
Comprised of a team of highly specialized digital marketers, we help you take your CBD business directly to the consumer.
We have a broad range of services that we provide to those looking to expand their CBD businesses. If you are looking for a team of people who understand your needs and desires, Oil Well is confident you’ll find us a good fit. As a CBD company in Houston, we’ve learned first hand what’s needed to grow your business and the nuances of online marketing for CBD.
Cannabis/CBD Marketing Services we Offer
Oil Well excels in online marketing for CBD companies. We are a full-service agency that provides actionable solutions that helps turn your dreams into revenue. Through digital advertising and marketing, you are expected to see your business grow fast – and we equip you with the tools that will allow your CBD company to succeed.
One of the first things we help you achieve is getting a comprehensive, mobile responsive, and professionally built and optimized website to use for your online marketing. With the way that consumer habits are now, it’s very important to have a site that is mobile responsive and set up to perform well on mobile and desktop. 79% of users use mobile devices to search for products on the internet.
When you get an Oil Well built website, we make sure that it’s responsive and optimized. This is tech talk for it looks good on both mobile and desktop with lightning-fast loading speeds. This is why a properly built website is absolutely crucial t in digital marketing for CBD companies.
Along with a properly built site, we set up an eCommerce site for your products, all you have to do is connect your payment gateway, and you’re able to fill orders online. This has become a valuable tool for many small businesses. The ability to have a website where people can order your products online has allowed many CBD companies to grow.
Search Engine Optimization
Search engines want to dish up the most relevant pages to a user for what they are searching the internet for. There is a process called search engine optimization that allows your website to come up or “rank” on the highest pages of Google, Bing, or Yahoo. Through this process, our team works with a variety of techniques that get your site’s pages to pull up before your competitors.
SEO is an essential tool in online marketing for CBD companies because most users stay on the first and second pages of search results. Search engine optimization allows you to get organic traffic to your website and get your products in front of the consumers’ eyes ahead of your competition.
Pay-per-click marketing (PPC) is a technique that allows businesses to create ads specifically designed for certain keywords users type into search engines. These keywords are related to your business, services, or products. An ad will display in search results if they have used a keyword that you are targeting, such as “CBD edibles” or “CBD oil.” Each time someone clicks on your pay-per-click ad, you will be charged a small fee. These ads are created by our team of specialists to give you the lowest cost for the most traffic to your website.
Social Media Marketing
If your business isn’t on social media, quite simply, you are leaving potential revenue on the table. Social media marketing has grown to be an increasingly popular way to drive consumers to your website and products. This is done through social media platforms such as Facebook or Instagram. We utilize social media through organic or unpaid advertising, as well as paid ads. These are created to target a group of people who are interested in a product or service your CBD business offers. We design any paid ads to get the lowest cost per result and drive as much traffic to your website as possible.
Copywriting has become a very powerful tool to use to help with search engine optimization and the overall value of your website. We have in-house copywriters with years of experience in writing website page content, blogs, and social media post content. We want your website to look and sound as professional as your product. As a CBD company in Houston, we know what content consumers are looking for on your website. Our team of professionals will handle all of your website content, so you don’t have to worry about trying to put it all into words.
Email and Text Message Marketing
The most direct way of keeping in contact with customers is through email and text message marketing. This has shown to be the most effective and direct way of getting your products and services in front of your customers’ eyes. First, your email or text list is grown through lead magnets that require someone to opt-in or subscribe to your company newsletter or receive special offers. Once your lists are grown, our team will help you learn the value of email or text marketing by sending offer campaigns to those that opted-in. This has grown to be the most effective and fast way to get customers in the door (or on your site).
We use a variety of techniques for online marketing for CBD companies that allow you the freedom to make money while you’re sleeping. When you have the Oil Well marketing professionals on your side, you’ll see your business grow, and you’ll have the revenue to prove it.
Frequently Asked Questions about Online Marketing for CBD Companies with Oil Well
- Q: Does Oil Well Cannabis handle everything for the online marketing of my CBD company?
- A: We are as hands-on or hands-off as you want us to be. This means that we meet with you to complete a comprehensive brand discovery and find out the mission and motivation behind your drive to create a CBD company, and we do the legwork to make it happen.
- Q: How long will it take to get going on online marketing?
- A: Our website designers will get started on your website right away. The length of time it takes to get going on your online marketing depends on you. During our brand discovery, our team of experts gets a firm grasp on your branding and voice, and we fine-tune a strategy that is best suited to your specific goals.
- Q: Does Oil Well manage my social media accounts?
- A: We enjoy helping our clients succeed in the art of social media advertising. We can help you with your social media strategy and manage your accounts for you. If you are excited about CBD or how to market a CBD company, we will be there to support you throughout the process.
- Q: Won’t our businesses compete?
- A: Our team is passionate about CBD, and we are equally passionate about your success. We empower success-driven people. We find the perfect niche and lane for your CBD brand and push it into overdrive. Most of our clients/partners end up buying wholesale/bulk from OilWell CBD more and more, as their business grows, so it’s really a win-win!
- Q: Will you work with me?
- A: First and foremost, we are driven and dedicated to the advancement of the CBD industry. We hold our partners to the same high standards to which we hold ourselves. If you are motivated, business-minded, and future-oriented, contact a member of our team, and we will evaluate whether or not we would be a good fit for you.
- Q: What if I’m not sure what products I want to offer?
- A: Oil Well offers white labeling services, which allows you to pick the products we have that are most relevant to you and your customers. We can help you figure out exactly the products you want to sell to your customers.
Our White Labeling Services
If you’ve got the dream and the drive, but haven’t yet taken the steps towards building a CBD company, Oil Well Cannabis offers white labeling CBD. This allows you to not just be a distributor or wholesaler but allows you to start your own CBD business. The best part is we help you through the whole process.
Our white label services include:
- Help you choose which of our products are the best fit for you and your customer base
- If you don’t have a logo, we will help you create your own, or you can provide one to us
- Label creation and printing
- We design a mobile responsive WordPress with a shopping cart
- You’ll be able to take payments online through your chosen payment gateway
- We’ll get business cards ordered and ready for you and your team
- We’ll set up a business-line that can be tracked as a business phone number that runs through existing phones
Oil Well CBD provides full-service online marketing with your success in mind. Whether you are just getting into the CBD industry or are looking for more ways on how to market a CBD company, we are confident you will find what you’re looking for at Oil Well. With our drive and passion, we are committed to helping you succeed.